Presenting Your Defence Capability is the second focused session in the 5-part Mastering Defence Infrastructure program, specifically designed to equip industry professionals with the skills needed to clearly articulate their business strengths to Defence decision-makers.

During this engaging 90-minute session, participants will learn how to create capability statements tailored to the unique requirements of Defence infrastructure procurement. The workshop guides attendees through aligning their company's value propositions directly with the core values and strategic objectives of the Australian Defence Force. Emphasis is placed on clearly addressing Defence's critical evaluation criteria, including capability, capacity, and credibility, to enhance competitiveness.

Participants will explore strategies for effectively highlighting their organisation’s social value, including veteran and Indigenous participation, sustainability practices, and local industry engagement. The session also covers practical approaches for substantiating business claims, using testimonials, case studies, and demonstrated past performance to strengthen credibility and foster trust.

Attendees will walk away with a robust checklist for developing compelling Defence capability statements, insights on avoiding common pitfalls, and techniques for clearly and concisely communicating their competitive advantages. This session lays an essential foundation for businesses aiming to stand out in Defence procurements, positioning attendees for success in securing meaningful roles on Defence projects, and setting the stage for further exploration in subsequent sessions of this comprehensive program.