Event details

The Greater Darwin Brand: Unlocking Opportunities

EVENT SUMMARY
Event details

The Greater Darwin Brand: Unlocking Opportunities

Event description

What if your business could tap into a stronger, more recognisable Greater Darwin brand to attract customers, talent, visitors, investment and new opportunities?

The City of Darwin is developing a new Greater Darwin Brand Toolkit to help local businesses, industry and organisations tell a consistent and compelling story about Greater Darwin — as a great place to visit, work, live, study and do business.

The foundation for this work was established through the City of Darwin's Brand Story and Strategy. Following extensive stakeholder consultation and public workshops, the project explored how Greater Darwin is perceived and how we can build a stronger, more consistent and compelling story for our city.

We are now turning that strategy into a Great Darwin Brand Toolkit that businesses and organisations can confidently use to bring the Greater Darwin story to life.

Join us for this interactive workshop to:

  • Get an exclusive first look at the Greater Darwin Brand before its official launch.
  • Discover how the brand toolkit can help your business promote Greater Darwin as a destination for customers, talent and investment.
  • Have your say on the usability of the brand toolkit.

The workshop will also provide local businesses with the opportunity to:

  • Hear about City of Darwin’s economic development initiatives and priorities.
  • Learn about upcoming Trade Mission opportunities and how your business can connect with the City of Darwin’s international initiatives.

Come along, connect with other local businesses and help shape the story we tell about Greater Darwin — together.