Event details

Visual Merchandising as a Commercial Tool

EVENT SUMMARY
Event details

Visual Merchandising as a Commercial Tool

Event description

Visual Merchandising isn’t just a marketing function – it’s a powerful driver of sales and operations.

Join Darwin City Retailers Association (DCRA) for an interactive Visual Merchandising Masterclass delivered by Monique Haney, Founder and Director of Mon+Co Agency.

Designed specifically for local small business and retail community, this practical workshop will give you the tools, frameworks and confidence to elevate your business, enhance your customer experience and drive commercial results, regardless of your size or industry.

 What you'll learn

  • Understanding customer psychology and shopping behaviour
  • Creating store layouts that guide customer flow
  • Building impactful product displays that drive sales
  • Cross-merchandising techniques to increase basket size
  • Stock presentation and merchandising best practice
  • Daily and weekly merchandising routines that maintain standards
  • How to view your business through the customer's eyes

 What you'll take away

  • A practical 30-Day Store Improvement Plan
  • Visual Merchandising tools, templates and frameworks
  • A Store Walk Checklist
  • Practical strategies that can be implemented immediately
  • And more!

 Who should attend?

  • Retail, boutique and specialty store owners
  • Hospitality / tourism or any other customer-facing, shop front businesses
  • Market stallholders
  • Store managers and retail teams

Participants will have exclusive access to the Mon+Co Agency online VM course for completion prior to the workshop, PLUS the option for analysis of your business on the day.

Stop guessing what works. Register today and discover how VM can convert your browsers to buyers!